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Sep '23

Location Scouting — Is It Necessary?

In video production, success is built on careful planning, establishing goals, execution, and adapting to unforeseen challenges. With that being said, let’s delve into the importance of site scouting for video shoots and how it contributes to the overall success of our projects here at TFG. Not investing in location scouting for a video shoot can lead to many...

Aug '23

Speaker Presentation Tips

Mastering the art of effective speaker presentations is a valuable skill that can elevate your communication abilities and leave a lasting impact on your audience. Whether you’re a seasoned professional or just starting out, delivering a compelling presentation requires a strategic approach beyond simply sharing information. In this blog, we will explore a...

Jul '23

The Creative Dilemma: 5 Considerations if You’re Struggling to Justify an In-House Marketing Team

Countless companies are struggling with a dilemma: Should we build/maintain an in-house marketing team or outsource those services to a full-service agency? Whether your company already has an in-house team and is struggling to maintain that expense, or you’re growing (YAY!) and considering hiring...

Aug '22

Tip #5 – Step Out of Your Comfort Zone

As an agency, if we could give clients a piece of advice, it would be to shake things up and take a step outside of their comfort zone. Perhaps what you have been doing needs a fresh makeover. Remain open-minded. When it comes to figuring out the appropriate medium for a creative project there are a lot of factors to consider. Remaining open to the mediums...

Aug '22

Tip #4 – Be Active in Your Partnership

While it’s true that you are hiring an agency to do a specific project for you, it is still very important to realize that for there to be good work, there needs to be a good partnership established. The partnership between client and agency functions at its finest when both parties are proactively working on making the collaborative process run smoothly....

Jul '22

Tip #3 – Communication is Key

We cannot stress enough how crucial communication is when it comes to something as involved and time-consuming as the creative process. Agree on how you are going to communicate, whether it be via email or a project-managing system. Miscommunication can delay project completion and pushback deadlines and no one wants that. Identify who is managing what. This is a...