When we’re in the news and have things to say, you’ll find it here everyday.

All Behind The Scenes Thought Leadership Events

Mar '26

Internal Events: Are They Delivering The Best Results?

Internal events are a major investment of time, energy, and budget. From town halls to sales kickoffs and offsites, these moments are designed to bring teams together, reinforce company goals, and strengthen culture. But one big question remains: are your internal events actually delivering results? At The Franchise Group (TFG), we’ve seen...

Nov '25

7 Reasons Why SplashThat Is the Best Event Tool

Running a successful event takes more than a great venue and a good guest list. It takes organization, creativity, and the right technology. That’s where SplashThat, an all-in-one event platform, comes in. Used by global companies like Meta and Hitachi, SplashThat is built to handle everything from registration and branded event websites to email...

Nov '25

Elevate Your Event with a Professional Conference Opening Video

A powerful opening video is a great way to set the tone for your conference. Whether it’s a high-energy start to a sales kickoff or a thoughtful welcome to a leadership summit, an opener can do more than just fill time before the first speaker; it can inspire, engage, and unify your audience. An opening video sets the stage for your...

Jul '25

Best 5 Successful Public Speaking Tips For Conference Speakers

Mastering the art of effective speaker presentations is a valuable skill that can elevate your communication abilities and leave a lasting impact on your audience. Whether you’re a seasoned professional or just starting out, delivering a compelling presentation requires a strategic approach beyond simply sharing information. In...

Jan '25

The Impact Of Successful Corporate Town Halls On Businesses

The power of a corporate town hall meeting: fostering engagement and alignment In today’s workplace, communication and alignment are incredibly important. One of the most effective tools for achieving both? The company town hall meetings. These corporate town hall meetings bring employees together—in-person or virtually, to share...

Feb '24

HOW TO CHOOSE THE BEST LIGHTING SETUP FOR VIDEO PRODUCTION

Lighting is a fundamental component of video production lighting. It serves various crucial roles, from setting the mood to guiding the viewer’s focus, and enhancing the overall visual composition.  This blog shares insights into common scenarios we encounter with clients’ video studio lighting setup needs. Here are five...