TFG Insights

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4 Things I Learned as a Marketing Intern at TFG
This March, I set foot in the offices of The Franchise Group for the first time. Nestled on the third floor of an old Titleist mill, the office was quaint and homey. Several new faces met me with a smile as I was whisked into a conference room for my first real job...

Our New Green Screen Studio
We are excited to announce that our newest project is nearing completion. The addition of our new green screen studio will allow us to further our creative foray in film and video production, offering our 1,200 square-foot production floor to regional and national clients looking to produce high-quality corporate video, commercial and film.

CHAIRMAN OF SCBA, NEW BEDFORD OKTOBERFEST STEPS DOWN, JOINS EMERITUS GROUP
THE STANDARD TIMES Founded in 2006 by Patrick Long, Jay Lanagan, Tom Rainford and Jeff Sanders, The South Coast Business Alliance (SCBA) was originally meant to be a referral network to generate new business, but it quickly grew into the charitable foundation it is...

THE HISTORY OF LUMINOSO
DAILY INFOGRAPHIC A local company founded in Cambridge, MA, Luminoso has been a leading AI (artificial intelligence) based analytics company for over half a decade. Breaking out of the MIT Media Lab after 10 years of AI research, Luminoso has since expanded its...

TRACTION TECHNOLOGY PARTNERS SELECTS THE FRANCHISE GROUP AS CREATIVE AND MARKETING AGENCY OF RECORD
NEWSWIRE Traction Technology Partners named The Franchise Group (TFG) the company’s integrated agency of record following an extensive review. TFG is a leading independent advertising agency and will be responsible for advertising and integrated marketing...

7 STEPS TO TAKE AFTER A MEETING TO ENSURE EVERYTHING GETS DONE
HUFFINGTON POST While you may have planned out an agenda for your next team meeting, it’s possible that attendees will bring up unexpected items that need to be addressed in addition to what you had prepared. To be sure nothing gets lost in the shuffle, have processes...

Inferno in Portsmouth, NH
TFG had the great pleasure of working with Revelation Productions out of Worcester on creative for the red carpet premiere of Inferno. We were tasked with creating fire and motion graphics that was influenced by Dante's Inferno which was then projection mapped onto...

6 THINGS MANAGERS SHOULD DO WHEN SHARING BAD NEWS WITH THEIR TEAM
HUFFINGTON POST Whether your team has worked hard on a project that ultimately won’t be seen through to fruition, or you’ve recently laid off a team member, sharing bad news with your colleagues is no easy task as a manager. Preparing in advance, however, gives you...

5 CREATIVE LIVESTREAMING HACKS TO GIVE YOUR BRAND A BOOST
HUFFINGTON POST Small businesses everywhere are using live video to connect with customers in a uniquely personal way. TFG’s own Nick Francis offers some advice on how to get creative with livestreaming and give your brand the visibility it deserves. VIEW...

5 CREATIVE WAYS TO MAKE YOUR NEXT PRESENTATION A MEMORABLE ONE
HUFFINGTON POST Crafting a memorable presentation can be difficult, especially if your nerves tend to get in your way. Before you get on stage and simply read off your slides, make your presentation a memorable one with some creative tips. As CVO of The Franchise...